Pragmatic Marketing
A framework for a pragmatic approach to marketing is focused on providing products that customers would like and identifying their requirements. It involves conducting interviews with prospective customers, creating a prototype of the product, and testing it with them to ensure it is able to meet their needs. The process continues throughout the entire life cycle of the product.
One approach flirts with relativism, which implies that truth isn't as crucial a philosophical concept as it has been considered to be. Another approach is more cautious with relativism, focusing on the speech-act and justification concepts.
Track and trace
Track and trace is an important supply chain management tool. It allows businesses to always know where their goods are. This information allows businesses to improve their logistics workflows, cut costs and save time. Additionally, it helps them improve quality and efficiency. It also helps reduce the need for manual inventory counts and checks. Highly recommended Web-site assists in avoiding production disruptions caused by insufficient or poor-quality equipment or raw materials.
During the pandemic many businesses realized that they didn't have a clear view from beginning to end of their supply chain. This has resulted in a rise in the demand for intelligent, scalable track and trace technology that provide more reliable, accurate information on a supply chain's performance. These new technologies can make supply chains more resilient to disruptions in the future and protect the health of consumers.
One way to improve your company's track and trace capabilities is by upgrading your CMMS software to incorporate a serialisation feature. This will ensure that each item is identified with a unique number that can be tracked in real time. This will allow you to meet regulatory requirements, such as those relating to food safety. Utilizing a digital platform such as MaintainX which integrates with your CMMS software, will allow you to access and analyze this data in an easy-to-use interface.
The term 'track and trace is a bit confusing because it is similar to "follow the track." However, this is a different process, and it involves recording the entire journey of an asset or shipment. The information is then accessible to all those involved in the supply chain, including the customer. This gives customers more confidence in their deliveries, and also allows them to determine if it was damaged or lost during transportation.
At each stage of the transport process, almost all parcels are scanned digitally. The information is later made available online so that customers can check the status of their shipment anytime. This makes the shipping experience more enjoyable for both the customer and the shipping companies. This also allows them to provide this service at a lower price.
Counterfeit detection
Counterfeiting and the use of grey markets cost businesses trillions of dollars every year1. It tarnishes brands' reputations and weakens trust among consumers and in the case of medicines and food is a threat to public health. Real-time, item-level traceability is vital to stop this menace. But due to cost digital authentication has traditionally been reserved for products with high value.
Pragmatic's world leading visual detection technology powers a complete suite of counterfeit prevention products that work together to safeguard your business. It's based on our exclusive Visual-AI stack, and offers the ability to be flexible and scalable in detecting counterfeits for your platforms and marketplaces. Our solution is designed to be speedy, accurate and easy to use.
It detects and identifies all types of fake documents, ranging from banknote "paper" to digital images. The system works by analyzing several features, including watermarks, microprinting and color shifts to ensure that your goods are genuine. This way, you'll be able to ensure your customers are safe and ensure that your products are in compliance with the quality standards required by law. This will increase your profits and customer confidence. The system is also mobile and can be utilized at any point of sale.